In Sports

Ladies, let's get crazy.

WATCH: Nike ad encourages women to own "crazy"

For centuries, women have endured the unfounded claim by men that we're "crazy." Whether we show too much emotion, not enough motion or no emotion at all, eventually we're all dubbed as having this disorder during our lives.

But this new Oscars ad from Nike – voiced by the extraordinary Serena Williams – reminds us that "crazy" isn't a disorder. Although it's been a word used to silence and restrict women from gaining power in professional and personal relationships, it's often the impetus for success.

As the ad points out, at one time a woman running a marathon was "crazy." But without the "crazy" nothing changes, so we need to be "crazy" to solve problems, to move forward, to achieve dreams.

Every time we hear the word "crazy," we need to remember it actually means "unprecedented" and then keep striving – harder, louder and more passionately.

Whether we care about a shoe ad or not, the message has traction: if crazy is what it takes to move forward, let's show 'em a monsoon of insanity.


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