In Holiday Guide

The temporary retail location will act as a showcase for more than 12 local consumer product startups. (PHOTO: Nest Holiday Pop-Up Facebook)

MU students launch holiday pop-up shop with gifts from local businesses

Nest Holiday Pop-Up Shop opened its doors Nov. 17 at 157 S. 1st St., looking to attract holiday shoppers looking for unique gifts.

The temporary retail location in Milwaukee's Fifth Ward will act as a showcase for more than 12 consumer product startups local to Milwaukee and is conceived and managed by students in "Blue and Gold Ventures," Marquette University's student-run business program.

Products are focused on the upcoming holiday season - gifts include healthy snacks, custom cards, living jewelry and some surprises for gift giving.

Marquette students are learning business and leadership skills by running various enterprises and all aspects of the business including marketing strategy, created financial projections and leveraged community members to drive support towards this initiate.

In addition to normal retail operations, Nest hopes to host events dedicated to showcase specific groups of entrepreneurs in the industry. These will run after hours, and will be supported and promoted by the students within the program.

Nest has also partnered with Startup Milwaukee's TANGIBLE program, hosting a shopping event for the public on Small Business Saturday, Nov. 24 to help give visibility to emerging consumer product entrepreneurs in the Milwaukee area. Startup Milwaukee TANGIBLE is a program underwritten by Husch Blackwell and focuses on supporting consumer product entrepreneurs in Southeast Wisconsin.

Some of the startups showcased include Zyn, Cream City Caramels, Green Earth Terrarium, Artery Ink, MKE Shotski and more.

Entrepreneurs who are interested in the program are encouraged to still apply.


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