Support the Pabst Theater Group with new merch, masks and more

Published May 20, 2020

A part of the group's #ReviveLiveMKE initiative, the Pabst Theater Group's new merchandise collection includes venue-branded masks and bandanas, stickers, a hoodie and sweatpants - all helping keep these Milwaukee institutions afloat.


Shop online for cool merch to help local businesses weather the storm

Published March 18, 2020

As coffee shops, craft brewers and distillers, and bar and restaurant owners struggle financially during the restrictions in place to help prevent the spread of COVID-19, we're all wondering how we can help. One way is to buy the cool merch online.


Giannis Antetokounmpo has one of the NBA's most popular jerseys

Published June 29, 2017

Following a historically great season, when he led the Bucks to the playoffs, won the NBA's Most Improved Player award and captivated the basketball world with his ability and charisma, Giannis Antetokounmpo now has one of the league's most in-demand jerseys.


Meet the merch guy who makes your Summerfest shirts happen

Published June 30, 2016

If you've ever bought an official Summerfest T-shirt, hat or other branded gift, it's first gone through Dan Elias. As vice president of The Specialized Marketing Group Inc., he's managed the merch for the Big Gig for 17 years.