It's been a big week for new looks for Milwaukee teams, between the Brewers' retro reveal and the Bucks' Cream City uniforms. But apparently the best was saved for last as the Admirals revealed this week a special new logo and jersey ... starring a fridge.
The Brewers rang in the franchise's 50th anniversary with a launch party at Miller Park on Monday night, and while the team brought out some iconic figures from the team's past, it was a another blast from the past that was the star of the show, as the Brewers introduced several new logos and uniforms.
The World Series may still be going on, but Brewers fans are already looking forward to 2020 - not just how they'll play on the field next season, but what they'll be wearing as well.
Great logos are simple shapes that are easily recognizable and leave enough room to fill the viewer's imagination with what the brand means to them. But sometimes you can endear viewers with an Easter egg to make them feel like they're in on a secret.
Partway through the Admirals' 2015-16 season, the team has had success on the ice and has now also garnered acclaim for its new brand. SportsLogos.net honored the Admirals for having the best new sports logo of the year.
Last week, Stein Gardens and Gifts debuted a new logo and name. After 69 years as Stein Gardens and Gifts, the company is now Stein's Garden and Home.
It's fun to analyze, pontificate and rank team uniforms and logos. Paul Lukas' latest work on ESPN ranks "uniform attractiveness." Milwaukee falls into his group with two major pro sports teams (NFL, MLB, NBA, NHL). He also does a ranking of the 20 cities with three or more teams.
Two new painted signs are rising over greater Downtown Milwaukee.
I read an interview tonight with the designer who created the iconic Apple logo, and it got me thinking: What are the logos that resonate the most with me? Here's my list.
In all, our local sporting logo crop is pretty strong, with some lousy ones tossed in every decade or so for good measure. Here are some of the best and worst.