It seems Latrell Sprewell is now able to laugh at his mistakes.
The Milwaukee native, who had a 13-season NBA career that was both highly productive and highly controversial, appears in a new television commercial that pokes fun at his poor monetary decisions.
Sprewell made more than $100 million during his playing days but reportedly blew it all on a lavish lifestyle. His career ended in 2005 after he famously turned down a three-year, $21 million contract offer from the Timberwolves, saying "I have a family to feed." Due to legal and financial troubles since retiring, heâ€™s had two homes foreclosed upon and his yacht repossessed â€“ the latter, named "Milwaukee's Best," after he ran it ashore near Atwater Beach.
In the Priceline.com advertisement, titled "Life Lessons," Sprewell is the economically irresponsible (but patently self-aware) foil to David Robinson, the longtime NBA good guy nicknamed "The Admiral."Â The spot will air on TNT during NBA All-Star Weekend, marking a sort of unceremonious return to the festivities for Sprewell, who was a four-time All-Star.
Ostensibly advocating prudent decisions â€“ in this case, using the travel-related discount website to get hotel deals â€“ Robinson signs an autograph for a young fan and says, "Remember little girl, the key to success is hard work and a great attitude."
But "if you donâ€™t go" to Priceline, the ad warns, you could end up like a different professional basketball player.
"Anyway kid, I guess what Iâ€™m saying is success is just failure that hasnâ€™t happened yet," says Sprewell, his signature dreadlocks looking neat and lacking the unsettling blonde highlights theyâ€™ve sometimes featured in the past, when the Jo-Cats Pub regular has been out on the town. Anything for a Priceline paycheck.Â
"And thatâ€™s life advice from Latrell Sprewell," the little girlâ€™s dad says, as the former millionaire steals a French fry from off her plate.
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