Milwaukee's first Drybar opens Feb. 2; here is why you need to get there
Ladies, get ready. Milwaukee is finally getting a Drybar, scheduled to open Feb. 2, in the heart of the Historic Third Ward – perfectly situated across the street from Anthropologie and the brand new Shake Shack.
For those who are wondering: What the hell is a Drybar? Well, it is the ultimate and best place to get a blowout. While I get my hair colored and cut at Honeycomb Salon (see my sister Kathy, you won't regret it) and that will not ever change, a quick and lasting blowout can always be had at Drybar – well, now that we will finally have one.
Blowouts start at $45. Some people may think, "That much for just a wash and blow dry?" I initially thought the same, but you don't know it 'til you've tried it. After leaving the salon, I always feel like I can conquer the world.
A fresh blowout can do wonders – especially Drybar's blowout, with its amazing products. I cannot live without its "Triple Sec." I don't know the secret to its luscious smelling products but I am hooked. And these blowouts last, ladies. They are not a style you wear one day and wash out the next morning. Stay tuned for a true test to see how long the Drybar blowout lasts – 'cause I will report back.
I've visited Drybar in other cities such as Vancouver and San Francisco. The vibes vary a bit depending on where you are; Vegas locations, for instance, have a live DJ. You can choose from a variety of styles, each with fun names like "Mai Tai" or "Manhattan." The book of options at the salon has bright pictures and descriptions, but you can also check out styles in advance online.
If you're going to an event and want an up-do, those are also available for an additional fee. You can even buy a "Barfly" membership ($80) which allows you two blowouts a month, discounted additional blowouts each month and 10% off products – plus a free blowout for your birthday month.
If you are as excited as I am to sit in one of those beautiful chairs, you can sign up to get notifications on when you can book an appointment here.
Drybar Milwaukee is owned by Joy Vertz, who also founded Shoot the Moon Photography in Mequon. Vertz plans to open four Wisconsin Drybar locations in the next few years.
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