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$99K gets you Ardor
Got $99,000? Ardor is for sale.  
By Jeff Sherman RSS Feed
OnMilwaukee.com Staff Writer
Photography by ardor.com
E-mail author | Author bio
More articles by Jeff Sherman

What is a blog?  For us it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Published June 4, 2008 at 5:17 a.m.
Tags: ardor, john hawk's, brass ring, freckmann, restaurant sales, development

Downtown's first smoke free pub and grill, Ardor, 607 N. Broadway, opened in August 2003. In the true spirit of its name owners Eli and Dianna Freckmann brought warmth, passion and affection to a space that has seen its share of pubs come and go in the past (John Hawk's Pub, Brass Ring, Benjamin Briggs, Brinkley's, to name a few).

Sadly, Ardor closed last month. I'll miss the fish fries and sweet potato fries. It had good food and a friendly vibe. Unfortunately, its location is still a bit secluded caught between Downtown and the Historic Third Ward.

If you're ready to take the "I own a restaurant plunge," Ardor can be had for $99,000. Its craigslist post reads, "Huge lunch business and Happy Hour potential. Located walking distance from the Summerfest grounds. Cash in on the Harley-Davidson 105 Year Anniversary Bash and other summertime festivities. Excellent lease rate, all the necessary equipment and plenty of outdoor seating space. See images at ardorpub.com"

Ardor was located in the Loyalty Building on Broadway between Michigan and Wisconsin Avenue in Downtown. Built in 1886 as the home office of Northwestern Mutual Life Insurance, the building was designed in the Richardsonian Romanesque style by S.S. Beman. The building features a four-story atrium with original ornamental ironwork and a patterned glass skylight.



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5 comments about this article.
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Recent Talkbacks ...
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chksng19 There are so MANY ways a place can fail. After running over 50 restaurants in ...
Aardvark This is no surprise. I don't know how many times we would try going on a regular ...
brewerfan13 Huge bummer! I loved the Ardor, we had many work functions there. The 1/2 Angus ...
LegallyBlonde Loved the 1/2 price appetizers during happy hour and the smoke-free(ness)!!!
alba So why did they fail? They were packed on a Friday night earlier this year. ...

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